The start and finish for most Morocco Holidays. Highlights are the souks in the old Medina, the main square in the evening, the Majorelle gardens and the historical sites. You should definitely stay in a Marrakech Riad for at least a few nights but also some beautiful villas and hotels on the edge of town in rural Marrakech. Click for suggested riads
Essaouira is our favourite at all times of year. Probably the prettiest coastal town in Morocco and loads to see and do. Great camel trekking, horse-riding, surfing kite/windsurfing, cooking lessons, lovely medina (more relaxing shopping than Marrakech). Also great places to stay in town and in the village click below for suggestions
High Atlas Mountains
Incredibly close to Marrakech but a world apart, the Atlas mountains are an essential visit. Go for a day trip (trekking or driving tour), or stay in one of the beautiful kasbahs perched on a hilltop to relax and soak up the views
The massive dunes of the Sahara should be on anyone's "bucket list" and it is easy to do a trip into the desert from Marrakech, Fes or the coast with a bit of planning
Ait Ben Haddou
One of the most famous sights in Morocco, Ait Ben Haddou is a rock fortress on the south side of the Atlas. Always a good stopping point on our desert tours and a must for the photo album
The Todra and Dades Gorges maybe a little over-hyped but certainly worth a stop on the way to Mezourga - part of our Desert & Gorges Tour
A pretty walled town within easy reach of Agadir (so a lot of day trippers from the package hotels) but also a great place for a night's stop between the desert and the coast
Having been re-built after and earthquake 50 years ago it doesn't have as much charm as other Moroccan cities but the beach and climate are lovely
A small seaside town built up around a pretty estuary and lagoon. Home to La Sultana, the best coastal hotel in Morocco and can easily be combined with a visit to Marrakech and Essaouira
Less well known as a tourist destination but with recently introduced direct flights from the UK it is an interesting city where you can see the modern Morocco alongside the rivermouth Kasbah and the medina
The biggest city in Morocco and an industrial sprawl. We generally advise not stopping there and even if flying to Casablanca head North to Fes/Rabat or south to Marrakech/Essaouira. If you are passing through it is worth visiting the spectacular seafront mosque.
Fes makes for a fabulous long weekend or as part of our "Grand Tour". The highlight is the medina which most people prefer to Marrakech, partly as it is on a hill you are much more aware of the geography. Also, do a day trip to the Roman ruins at Volubilis and ask about a night or two in the village of Bhalil
The second good dune area of Morocco is Erg Chebbi by Merzouga - easier to get to (no 4x4 needed) and whilst the dunes are stunning we prefer Erg Cheggaga for a proper desert experience.